This is what this book brings you: you support certified climate protection projects, quickly receive compact information and checklists from experts (overview and press comments in the book preview) as well as advice that has been tested in practice, which also leads to success step by step thanks to AddOn.
Because influencing has the worst possible reputation. Influence on other people is something that each of us uses every day, even if some people are clearly more skillful than others. But regardless of whether it's clumsy attempts at persuasion or rhetorical maneuvers of seduction, it's important to recognize, understand, and expose these interpersonal power games as well as other people's communicative tricks and tactics. After all, whoever has the power determines the direction of march and can enforce his goals, as Machiavelli already knew. Seeing through manipulative strategies therefore provides a considerable amount of personal freedom. And this book shows what is important.
We give you the best possible help on the topics of career, finance, management, personnel work and life assistance. For this purpose, we gather in each book the best experts in their field as authors - detailed biographies in the book - , who give a comprehensive overview of the topic and additionally offer you success planner workbooks in printed form.
Our guidebooks are aimed primarily at beginners. Readers who are looking for more in-depth information can get it for free as an add-on with individual content as desired. This concept is made possible by a particularly efficient, innovative digital process.
The publisher is also involved in numerous, well-documented charitable projects, e.g. on climate protection, and supports the quality of neural machine learning and international understanding through its translation from German into English.
Editor Simone Janson is chairwoman, publisher, and best-selling author. She was also one of the 20 most important German bloggers and columnist of renowned media - more about her in Wikipedia.